Cookie Policy

Last updated:

This Cookie Policy explains how Beautyearth ("we", "us", "our") uses cookies and similar technologies on beautyearth.world (the "Site"). It should be read alongside our Privacy Policy. We comply with the Privacy Act 2020 (New Zealand) and, where applicable, the GDPR.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help the site remember your preferences, understand how you use the site, and improve your experience. Similar technologies include local storage, session storage, and pixel tags.

2. Data Controller

Beautyearth
1d Beach Street, Fitzroy, New Plymouth 4312, New Zealand
Email: response@beautyearth.world
Phone: +64 6 758 2870

3. Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the Site to function. They cannot be disabled. They include cookies that store your cookie consent preferences in local storage.

• cookie_consent — Stores your cookie consent choices (local storage). Duration: 12 months. Provider: Beautyearth.

Analytics Cookies

These cookies help us understand how visitors interact with the Site by collecting anonymous usage data. They are only placed with your explicit consent.

• _ga — Distinguishes unique users. Duration: 2 years. Provider: Google Analytics.
• _ga_* — Maintains session state. Duration: 2 years. Provider: Google Analytics.

Marketing Cookies

These cookies are used to deliver relevant content and measure the effectiveness of campaigns. They are only placed with your explicit consent.

• _gcl_au — Stores and tracks conversions. Duration: 3 months. Provider: Google Ads.
• IDE — Used by Google DoubleClick to register and report user actions. Duration: 1 year. Provider: Google.

4. Legal Basis for Cookie Use

Under the Privacy Act 2020 (New Zealand) and, where applicable, the GDPR and ePrivacy Directive:

• Strictly necessary cookies are used to provide core website functionality
• Analytics and marketing cookies are only placed with your explicit consent before activation
• We collect and use information obtained through cookies in accordance with our Privacy Policy and the Information Privacy Principles

5. Managing Your Cookie Preferences

When you first visit the Site, a cookie banner allows you to:

• Accept All — Enable all cookie categories
• Reject — Disable analytics and marketing cookies (strictly necessary cookies remain active)
• Cookie Settings — Choose which categories to enable via toggle switches

Your preferences are stored in your browser's local storage and persist across visits. You can change your preferences at any time by clearing your browser data or contacting us.

You can also manage cookies through your browser settings. Note that disabling certain cookies may affect Site functionality.

6. Third-Party Cookies

Some cookies are placed by third-party services that appear on our pages. We do not control these cookies. Please refer to the respective third-party privacy policies for more information.

7. Data Retention

Cookie data is retained for the durations specified above. Consent records are kept for 12 months, after which you will be prompted to renew your preferences.

8. Your Rights

Under the Privacy Act 2020, you may request access to or correction of personal information we hold about you, and you may withdraw consent for non-essential cookies at any time. If you are in the European Economic Area, you also have GDPR rights as described in our Privacy Policy.

If you have concerns about our use of cookies or tracking technologies, you may contact us or lodge a complaint with the Office of the Privacy Commissioner.

9. Changes to This Policy

We may update this Cookie Policy periodically. The "Last updated" date at the top of this page will reflect any changes.

10. Contact

For questions about our use of cookies, contact us:

Beautyearth
1d Beach Street, Fitzroy, New Plymouth 4312, New Zealand
Email: response@beautyearth.world
Phone: +64 6 758 2870